Here is our methodology for boosting your game’s revenue. This use-case was designed by Original, a B2B back end NFT SaaS for mobile, desktop & browser applications for a seamless & engaging gaming experience.
Easily integrate digital collectibles with Original.
Book a callWhy would games want to add tradeability?
Imagine a world where players are not just participants but true owners of their virtual assets. This is the promise of web3 gaming, providing:
- Deeper engagement: Players invest more when they have a stake in the game.
- Revolutionized in-game purchases: Gaming wallets stimulate transactions, driving revenue growth.
- Strategic gamification: Loyalty programs and cross-marketing become seamless and impactful.
Benefits of Web3 Tech for Gaming
We believe the tech is amazing. But it has been used the wrong way, creating a lot of skepticism. Let’s discuss benefits of Web3 over Web2.
NFT Tech Benefits:
- Ownership, trade-ability, interoperability
- Immutability, traceable transactions
- Fuels creator economy
Trading Assets:
- Boosts gamer engagement and retention
- Increases in-game time, referrals, and growth
Revenue for Developers:
- Sale royalties, new experiences
- Exclusive content for NFT holders
- Interconnected, investment-like economy
If Web3 offers so many advantages, why did 99% of studios fail?
The problem with Web3 Gaming
Web3 Games don’t have a user base. And they never will in the current form
❌ Friction with new onboarding
❌ Interrupted Gameplay & Too Complex for Normies
❌ Disastrous Gameplay
❌ Web2 Gamers simply hate the word because
99% of Web3 Games have turned out to be a failure.
To attract players, they create ponzi’s. Why? Because their gaming experience is such a disaster, they need to give out unsustainable rewards to retain players.
Gaming turns into a job.
BUT there is a way to combine the Web2 Gameplay and Web3 mechanics, to create a more exciting, sustainable gaming experience and help boost your game’s revenue.
How we seamlessly blended Web2 with Web3
✅ Gameplay first, NFT’s as an upsell.
Integrated in an already successful Web2 Game.
Here’s how Original removed ALL the barriers:
1 – Back End NFT
- Blockchain hidden: No wallet, no crypto, no gas fees, no transactions delay
- Front end: trade-able digital collectibles
- No change in UX for gamers
- Introduce the asset to your audience however you like
2 – Easy & Fast integrations
- No need for Blockchain ressources
- Integration in days instead of months
- Rest API’s, SDK, Tutorials, Webhooks
- Easy to manage in one SaaS platform
3 – Scalability
- Decoupled from Blockchain Latency
- Ready for mainstream adoption
4 – Robust security
- Leveraging top leading Blockchains infrastructure in the background
- Usage of MPC wallets as a storage to mitigate risk
- Decentralized storage for the metadata of your assets
A saga of Success: Neopolis after one month
Web2 game | Before | After one month |
---|---|---|
Average monthly users | $90,000 - $100,000 | $160 000 |
% Players buying assets | 2,7% | 6.2% |
Amount spend per player | $14-$17 | $42 - $45 |
Number of employees | 13 | 12 |
Budget for NFT creation & management | $8000 /month | $ 1,199/month |
Type | Web2 Game → Web2.5 Game |
---|---|
Average monthly users | + 8-20% |
Monthly revenue | + 60% |
% Players buying assets | + 129% |
Amount spend per player | + 129% |
Amount spend per player | + 200% |
Number of employees | -1 |
Monthly budget cut | $ 6,801 |
“We had to change our economy strategy quickly. It was completely in line with other major Web2 games. However, trade-ability caused some of our players to suddenly spend several $100 of dollars like it’s nothing. They see it as an investment rather than a spend like with casual Web2 F2P games, so we had to adjust our pricing”.
CEO
Before working together the gaming studio CEO shared his biggest concerns:
“I’ve been thinking about implementing NFTs for 2-3 years, but it’s too complex, expensive and I’m afraid of backlash”
Here’s how we solved every single one of them 👇
“Too complex”
- Original’s platform is low-code and can be set up in a few days by any web2 dev.
“Too expensive”
- Start for free, Pay As You Go.
- You don’t need to invest in heavy infrastructure anymore.
“My audience hates NFTs”
- Everything happens in the back-end: Users don’t need to interact with the blockchain (wallets, cryptos)
Once you have a good gameplay, people love trading assets. Look at Neopolis.
- Build a great game
- Grow your user base through a great gameplay
- Implement seamless NFT infrastructure in the back end
- Increase acquisition, engagement, retention & revenue
Conclusion
It’s obvious that gaming wallets aren’t just a trend: they represent the next chapter in gaming evolution. This guide is your compass, guiding you through the integration of gaming wallets and APIs, unlocking a new era of player engagement and revenue growth.