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Gaming wallets: A successful integration into a web2 game

Gaming wallets: A successful integration into a web2 game

In the ever-evolving realm of gaming, a new protagonist has emerged: gaming wallets. In this guide, crafted by Original, the B2B NFT SaaS, we unravel the tale of integrating gaming wallets and APIs seamlessly into your apps. Let’s embark on this epic journey together.

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The power of gaming wallets

Imagine a world where players are not just participants but true owners of their virtual assets. This is the promise of gaming wallets, providing:

  • Deeper engagement: Players invest more when they have a stake in the game.
  • Revolutionized in-game purchases: Gaming wallets stimulate transactions, driving revenue growth.
  • Strategic gamification: Loyalty programs and cross-marketing become seamless and impactful.

The challenge: bridging complexity with simplicity

Enter Original, the guiding light in the labyrinth of gaming integration. Our approach addresses these concerns with finesse:

  • Back end NFT magic: A hidden blockchain eliminates the need for wallets, crypto, or transaction delays.
  • Swift integrations: No need for extensive blockchain resources; integration takes days, not months.
  • Scalability: Our solution is primed for mainstream adoption, free from blockchain latency.
  • Fortified security: We leverage top-tier blockchain infrastructure, with decentralized storage ensuring asset metadata remains secure. If you want to know how Original onboarded 250.000 monthly active players to NFTs for a web2 gaming studio, check out this artic

A saga of success: the success of Neopolis in one month

Let’s deep dive into our client’s implementation:
Web2 gameBeforeAfter one month
Average monthly users$90,000 - $100,000$160 000
% Players buying assets2,7%6.2%
Amount spend per player$14-$17$42 - $45
Number of employees1312
Budget for NFT creation & management$8000 /month$ 1,199/month


Here a quick summary of the growth :

TypeWeb2 Game → Web2.5 Game
Average monthly users+ 8-20%
Monthly revenue+ 60%
% Players buying assets+ 129%
Amount spend per playerAmount spend per player
+ 200%Number of employees
-1Monthly budget cut
$ 6,801

“We had to change our economy strategy quickly. It was completely in line with other major Web2 games. However, trade-ability caused some of our players to suddenly spend several $100 of dollars like it’s nothing. They see it as an investment rather than a spend like with casual Web2 F2P games, so we had to adjust our pricing”.

CEO

Before working together the gaming studio CEO shared his biggest concerns:

“I’ve been thinking about implementing NFTs for 2-3 years, but it’s too complex, expensive and I’m afraid of backlash”

Here’s how we solved every single one of them 👇

“Too complex”

Original’s platform is low-code and can be set up in a few days by any web2 dev.

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“Too expensive”

  • Start for free, Pay As You Go.
  • You don’t need to invest in heavy infrastructure anymore.

“My audience hates NFTs”

  • Everything happens in the back-end: Users don’t need to interact with the blockchain (wallets, cryptos)

Once you have a good gameplay, people love trading assets. Look at Neopolis.

  • Build a great game
  • Grow your user base through a great gameplay
  • Implement seamless NFT infrastructure in the back end
  • Increase acquisition, engagement, retention & revenue

Conclusion

It’s obvious that gaming wallets aren’t just a trend: they represent the next chapter in gaming evolution. This guide is your compass, guiding you through the integration of gaming wallets and APIs, unlocking a new era of player engagement and revenue growth.

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